How Schools Can Get Techy with Their Marketing – Part 2: Integrated Social PPC Marketing.
In part one of our series, we discussed the benefits of customer relationship management (CRM) software in school marketing. In this article, we will focus on Integrated Social PPC Marketing, a powerful tool for school marketing success. What is Integrated Social PPC Marketing? Integrated Social PPC Marketing involves combining Pay-Per-Click (PPC) advertising with social media marketing. Advertisers create ads that …
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How Schools Can Get Techy with Their Marketing – Part 1: Customer Relationship Management (CRM)
In today’s digital age, it’s essential for education businesses to have a customer-focused approach to marketing. By leveraging Customer Relationship Management (CRM) technology, you can better understand your audience and improve your communication with them. In this article, we’ll explore how schools can use CRM technology to drive enrollment and increase brand loyalty. Firstly, let’s define what CRM technology is. …
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Why Your School Needs to Get Techy with Its Marketing
In today’s world, where everyone and their grandma is online, it’s more important than ever to use technology to your advantage. If you’re not leveraging technology to improve your school’s marketing strategy, you’re missing out on some serious opportunities to attract more students, engage with parents, and ultimately, boost your enrollment numbers. Here are some reasons why your school needs …
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